Managing Partner for the APAC region, Helen Soulsby leads a multilingual and multinational team of 14 across China, Singapore and Australia for SRi, a leading specialist search and consulting firm focused on the sports, media and entertainment industry.
Helen has been championing SRi’s growth in Asia for the past 7 years, specifically launching SRi into China over 4 years ago. A discerning advisor with deep market knowledge, Helen leads senior-level searches across the ever-converging media, sport, entertainment and technology sectors for agencies, rights holders, content owners, media companies and brands. She has been instrumental in delivering numerous mandates for football clubs and leagues building their businesses across Asia and in senior searches across high performance and technical roles.