MIDA and World Football Summit have reached an agreement to have the Malaysian Investment Development Authority (MIDA) as the new conference partner for WFS Asia.
WFS Asia is the international event for the Asian football industry, gathering the most influential professionals in order to discuss the most relevant topics and generate business opportunities. During 2 days, Kuala Lumpur becomes the capital of this thriving industry.
As the principal investment promotion agency of Malaysia, the Malaysian Investment Development Authority (MIDA) said that “is proud to be a part of World Football Summit Asia, a well known international platform and event for the football industry which will be held in Malaysia this year.” This marks Malaysia as the first country in this region to host this prestigious event, after being annually held in Spain over the last three years. It underscores the attractiveness of Malaysia’s business environment and the country’s position as a hub in ASEAN to have some of the most influential names in the industry to convene in Malaysia.
Football is not just a game, but is an industry. It is supported by a strong industrial ecosystem that has kept it as the number one sport in the world. With the gathering of over 1,200 football fraternities from more than 50 countries, this is certainly going to spur more business opportunities for a wide range of industries and services sub-sectors. MIDA has also said that they “look forward to the spillover benefits generated in areas such as sports tourism, global establishments and also the manufacturing of sports merchandise.”